CONFERENCE

Film + Music Conference 2017

Start conversation. Challenge convention. Provoke change. This was the intent behind the first annual Film + Music Conference, a two day event put on by Musicbed and Filmsupply. We set out to create an experience for filmmakers and creatives that featured keynotes, breakout sessions, live concerts, and more.

Our internal creative team took the reins on everything from branding to marketing and everything in between–environmental/stage design, print, and web design.

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Content

Content

Content

Content

Deliverables ranged from wayfinding venue signage to VIP mailers, along with SWAG, booklets, social and digital ads, gig posters, and more.

Deliverables ranged from wayfinding venue signage to VIP mailers, along with SWAG, booklets, social and digital ads, gig posters, and more.

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Behind the Brand

When we first started talking about the conference, we kept coming back to this idea of “provoking change.” We wanted everything people experienced – from the bands that performed to the keynotes that were delivered – to support the idea that 'things do not have to stay the way they are.' With that, we explored a range of imagery that represented conventional filmmaking. We eventually landed on the aperture, a device within cameras that controls how much light is let into the frame.

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In an affront to “the way things are,” we shattered the aperture and used it as a symbol for “rethinking what you know.”

In an affront to “the way things are,” we shattered the aperture and used it as a symbol for “rethinking what you know.”

In an affront to “the way things are,” we shattered the aperture and used it as a symbol to anchor our vision.

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To further explore this theme, we cropped into the shards from the broken aperture and used that landscape as a jumping off point for the rest of our designs.

To further explore this theme, we cropped into the shards from the broken aperture and used that landscape as a jumping off point for the rest of our designs.

To further explore this theme, we cropped into the shards from the broken aperture and used that landscape as a jumping-off point for the rest of our designs.

Content

Art Direction
Branding
Environmental Design
Wayfinding Signage
Stage Media
SWAG
Landing Page
Booklet
Social Media
Digital Ads
HTML Emails
iOS App
Poster Design


Credits

Art Direction
Ryan Piper

Graphic Design
Ryan Piper
Isaac Esquibel

Maggie Simmons
Max Kutz

Copywriting
Steven Schwartz
Photography
Max Kutz

Maggie Simmons
Web Design
John Oddo

App Design
John Oddo


Video

Landon Cox